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Film maker-musician Navzar Eranee has launched IncInk along with Ranveer Singh and it will support upcoming music artists in the country and boost Rap and Hip Hop Music Scene. The launch of this label comes in after the success of Singh’s movie Gully Boy. He has launched this independent record label for upcoming music artists in the country.

Ranveer said in a press release that “We are launching some really raw, immensely talented, new rap and hip hop artists whom we believe will be the next superstars. Rap and hip hop are the biggest things happening in Indian music today,”

<blockquote class="twitter-tweet" data-lang="en"><p lang="en" dir="ltr">My passion project. A manifestation of a certain vibe. <a href="https://twitter.com/hashtag/IncInk?src=hash&ref_src=twsrc%5Etfw">#IncInk</a> is an independent record label formed by artists for artists...to discover, nurture & promote exciting talents from across India. <a href="https://t.co/bFRaN2AQCR">pic.twitter.com/bFRaN2AQCR</a></p>— Ranveer Singh (@RanveerOfficial) <a href="https://twitter.com/RanveerOfficial/status/1111490838477983745?ref_src=twsrc%5Etfw">March 29, 2019</a></blockquote><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
Calling it his “passion project,” He also tweeted that the label would discover, nurture and promote exciting talents from across India.

After the tremendous success of Ranveer’s Singh’s Bollywood movie “Gully Boy”, this launch has come. The movie traces the rising journey of a rap star from the streets of Mumbai’s slum Dharavi.

<blockquote class="twitter-tweet" data-lang="en"><p lang="en" dir="ltr">Inclusive. Independent. This is the soul of <a href="https://twitter.com/hashtag/IncInk?src=hash&ref_src=twsrc%5Etfw">#IncInk</a> - my passion project. <a href="https://t.co/qvERoGtqhB">pic.twitter.com/qvERoGtqhB</a></p>— Ranveer Singh (@RanveerOfficial) <a href="https://twitter.com/RanveerOfficial/status/1111456655395434496?ref_src=twsrc%5Etfw">March 29, 2019</a></blockquote><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
Rap and hip hop in India rose slowly but have now taken over the ‘new music scene’ of the country. Artistes like Divine and Naezy have made a name for themselves in the Nation. However, these artists took to online streaming platforms like YouTube to make their music popular, with the presence of a record label like IncIck to boost these artists will make way for rap and hip hop to evolve quickly in India.

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